
Camilla McFarland
Advisor
G-20
Camilla is founding team and advisor at Serotonin, the top marketing firm and product studio, and advisor to Fabric Ventures in London. Camilla has spent most of the last decade working with founders in web3 to help them with brand strategy and distribution across infrastructure, defi, gaming and consumer. Prior to Serotonin, Camilla worked at ConsenSys helping to bring the Ethereum brand and ecosystem to market. Before joining crypto full time in 2017, Camilla worked at Ray Dalio’s macro hedge fund Bridgewater Associates.
Join the future of Web3
We're looking for those building cutting-edge Web3 experiences and innovations that will help bring mainstream adoption to the technology.
Ideally, you're an experienced Web3 entrepreneur, investor, marketer, product manager/designer, builder, or advocate.
If you're designing for disruption with Web3, Blockchain, and innovative technologies and want the world to know, share your story at Zebu Live 2025. Apply today!