Rupert Poland is the EMEA Digital Asset leader at Aon, who are the market leader in Digital Asset insurance. He has spearheaded the development of four different insurance solutions tailored for digital asset companies. Rupert spends a lot of his time educating insurers about digital asset risks, which has encouraged many to enter the market, thereby expanding available insurance options and fostering competition, significantly enhancing the relevance and accessibility of insurance coverage for firms navigating the complex risks in this fast-evolving sector. Notably, he negotiated $150 million in smart contract coverage, which was a 10x increase on the previous largest program. His innovative contributions to market development and innovation have been recognized by Gracechurch, which highlighted his significant impact on the London insurance market for digital assets, and by Risk & Insurance, which named him a 2025 Power Broker.
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